SF-based agency Duncan Channon chose local (okay, he had to cross the GG Bridge) artist Heimo Schmidt to bring his eye to the quirky Gnarly Head brand. And everyone was home in time for dinner.
These next 4 are part of a ten-year project that Heimo started called 17 Reasons. The 17 Reasons sign was part of San Francisco’s Mission District and a title he picked for this project to inspire taking 17 new pictures of people in San Francisco. Originally started as 8X10 cross processed polaroids, it also produced color images as well and we’re proud to feature them here:
